Impact of COVID-19 on Travel and Tourism Industry in Kenya

Tourists Arrive in Kenya

The COVID-19 pandemic has taken the whole world by storm bringing it to a virtual standstill. One of the economic sectors most hard hit is the travel and tourism industry. That is hardly surprising given that a record 1.5 billion tourists traveled internationally in 2019. The outbreak of the disease and its rapid spread across the globe saw heightened uncertainty in the sector as travelers required up-to-date and reliable information before deciding on their next destinations and itineraries.

The various operators in the sector had no option but to cooperate closely with the World Health Organization (WHO), the lead UN agency for the management of the COVID-19 outbreak. The issue is:

‘What should be done to ensure WHO health measures are implemented in ways that minimize negative impact on the travel and tourism industry?’

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